Can-Am Supports This Year’s International Female Ride Day

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May 6, 2023, is the day for women across the globe to get aboard their motorcycle or three-wheeler to celebrate the 17th annual International Female Ride Day. (Can-Am/)

The annual International Female Ride Day (IFRD) takes place on May 6, 2023. IFRD is a worldwide event that honors female motorcycle and powersports enthusiasts. It’s a day that invites ladies to hop on their motorcycle, three-wheeler, scooter, or any other powersports vehicle and, as the IFRD slogan goes, “Just Ride.” This is the 17th anniversary of the movement and the fourth consecutive year that Can-Am will be an official sponsor.

International Female Ride Day is all about celebrating female ridership. “Thanks in large part to WOOD [Can-Am’s Women of On-Road program], Can-Am now sees nearly 35 percent of owners being women, significantly outpacing the industry average of 21 percent,” the Canadian manufacturer said in its press release. (Can-Am/)

“We are very proud to be a corporate sponsor of the International Female Ride Day once again. This day is a celebration of women in powersports and those who choose to hit the open road and experience the thrill of the ride!” Can-Am’s three-wheel Global Marketing Director Martin Ethier said. “We look forward to seeing all of the passionate riders from across the globe come together for this special day.”

Related: 2022 Road Warrior Ride Delivers 3-Wheel Therapy

Can-Am employees, ambassadors, and dealers will be participating in the IFRD. There will be a number of organized rides taking place. (Can-Am/)

Can-Am will have a number of organized group rides planned around the world. The United States will have rides lined up in 27 states. Canada, being home to the three-wheeler/ATV/side-by-side manufacturer, will have its share of rides, of course, in British Columbia, Ontario, and Québec. Locations in Switzerland, Australia, and Puerto Rico will also be celebrating. Anyone can join these rides, you don’t have to be a Can-Am owner. Check out the complete list of Can-Am’s 2023 IFRD rides and how to join a group here.

“As the founder of the International Female Ride Day, I am thrilled to once again have Can-Am as a partner for this year’s celebration,” IFRD founder Vicki Gray said. “Can-Am’s commitment to inclusivity and equality aligns perfectly with the IFRD mission to inspire more women to join the community of riders. Together, we can show the world that riding is a passion that transcends gender and encourage more women to discover the freedom and empowerment that comes from hitting the open road.”

Gray will be riding in Mexico City on the big day.

Social media is bound to be buzzing day of. If you take any photos, tag @CycleWorld to let us know how you’re enjoying your solo/group ride. I will be on the road giving the “wave” to fellow motorcyclists in the Southern California region. The International Female Ride Day hashtags are #internationalfemalerideday #ifrd #ifrd2023 #JustRide and #FemaleRideDay.

To learn more about the event, visit the official IFRD website.

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